The Daily Show explains Obama’s “rebranding” efforts

April 12, 2009

A great piece from The Daily Show’s John Oliver on Obama’s attempts to rebrand some of the words that American’s have associated (negatively) with Bush.

Here is the link–I’m having trouble embedding Hulu videos into WordPress.  If anyone has a suggestion for Mac users, please let me know…

Anyway, I especially love the “rebranding” of “Change we can believe in” to “Modifications deemed logistically plausible.”  So true given the current “reality check” we all (well, most of us) are experiencing now.


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